Produkt- und Servicekomplexität: Bewältigen Anbieter diese noch?

Autor: Alexander Simon

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Customer relationship management (CRM) in medium-sized enterprises

Autor: Hans-Peter Holzwarth

Customer Relationship Management (CRM) is the active set-up and preservation of long-term profitable...

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Strategy and Selling – the winning approach

Autor: Hans-Peter Holzwarth

There isn't the sales strategy which would applied to all customers optimally have for itself. As there are...

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"Wer sofort zur Sache kommt hat schon verloren"

Geschaeftsverhandlungen in den neuen Beitrittslaendern

Autor: Dr. Frank Herbertz

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