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Anleitung zum Glücklichsein
Article -  2003 

 
 
Anleitung zum Glücklichsein
Friedhelm Lammoth über die Zukunft der Werbung.
Article
German
05-Oct-2003
2
OnetoOne-Book 2003
no details
J&S Dialog-Medien GmbH Hamburg
no details
no details
no details
Anleitung zum Glücklichsein
no details
free

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Short description - Anleitung zum Glücklichsein

Ein leidenschaftliches Plädoyer für mehr Kreativität in der Werbung. Denn, so Lammoth: "Werbung ist lebensnotwendig. Muss Brücken schlagen zwischen gesellschaftlichen Utopien und Normalverbrauchern. Und muss die stärkste, die treibende Kraft im Marketing bleiben."