Competences
Management
Communication - Advertising
Controlling
Human Resources
Leadership / Management
Marketing
- B2B Marketing / B2B Sales
- Brand
- Brand Identity
- Brand Leadership
- Brand Management
- Brand Merger
- Brand Positioning
- Brand Research
- Brand Strategy
- Branding
- Coaching
- Consulting
- Corporate Brand Management
- Design
- Identity-Oriented Brand Management
- Innovation Management
- Positioning Strategies
- Premium Brand
- Pricing - General
- Umbrella Brand Name
Admission to brainGuide
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Personal profile - Dr. Christine Wichert, M.B.A.
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Als gestärkte Marke aus der Krise hervorgehen

Article (2008) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Ihre Markenführung im Krisencheck
Checklist (2008) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Logistikfunktion: Von der grauen Maus zum Alphatier

Article (2008) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Mission Markenhöchstleistung

Company Information (2008) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Was hat Angela Merkel mit erfolgreichen Marken zu tun?

Article (2008) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Markenführung und Innovation: Eine Liebe mit Hindernissen?

Article (2007) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Der Sex-Appeal preußischer Tugenden

Article (2007) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Profitabler durch strategische Markenführung

Article (2007) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Checkliste Markenführung

Checklist (2007) - German
Author: Dr. Christine Wichert, M.B.A.Free -
Drüm prüfe wer sich ewig bindet

Article (2007) - German
Author: Dr. Christine Wichert, M.B.A.Free
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Marke am Gipfel

Congress / Conference - 2
10-Mar-2009 - Zürich
Dr. Christine Wichert, M.B.A.€ 995.00 -
B2B-Branding
€ 1,595.00 -
Brand Logic Symposium
Congress / Conference - .
Dr. Christine Wichert, M.B.A. -
Design Management und Produktgestaltung als Marketingtool
Seminar - .
Dr. Christine Wichert, M.B.A. -
Die Premiummarke

Seminar - .
Dr. Christine Wichert, M.B.A. -
Erfolgsgeheimnisse des Marketing-Managers

Seminar - .
Dr. Christine Wichert, M.B.A.€ 1,695.00 -
Erfolgsgeheimnisse des Marketingmanagers

Seminar - .
Dr. Christine Wichert, M.B.A.€ 1,695.00 -
Ertragskraft der Marke im B2B-Geschäft

Seminar - .
Dipl.-Betriebsw. Alexander Biesalski€ 1,545.00 -
Handelsmarkengipfel 2008
Congress / Conference - .
Dr. Christine Wichert, M.B.A.€ 1,190.00 -
Jungunternehmer-Apero
Eventchain - .
Dr. Christine Wichert, M.B.A.




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